Serioplast

2024

The client

Serioplast is a global company specialized in rigid plastic packaging for home care, food, personal care and pharma sectors. It operates as a group with five specialized companies: Seriomac, Seriohub, Seriomould, Seriopharma, and Serioloop.

The challenge

Developed for the group's 50th anniversary, this project involved a full rebrand across six companies. The goal was to modernize a 50-year-old brand without losing the recognition the group had built over five decades.

My role

  • Art direction

  • Logo restyling

  • Group visual identity system

  • Brand guidelines development

  • Institutional videos

Restyling logo

Visual System

Institutional video

Serioplast

2024

The client

Serioplast is a global company specialized in rigid plastic packaging for home care, food, personal care and pharma sectors. It operates as a group with five specialized companies: Seriomac, Seriohub, Seriomould, Seriopharma, and Serioloop.

The challenge

Developed for the group's 50th anniversary, this project involved a full rebrand across six companies. The goal was to modernize a 50-year-old brand without losing the recognition the group had built over five decades.

My role

  • Art direction

  • Logo restyling

  • Group visual identity system

  • Brand guidelines development

  • Institutional videos

Restyling logo

Visual System

Institutional video

Visual System

Restyling logo

Institutional video

Serioplast

2024

The client

Serioplast is a global company specialized in rigid plastic packaging for home care, food, personal care and pharma sectors. It operates as a group with five specialized companies: Seriomac, Seriohub, Seriomould, Seriopharma, and Serioloop.

The challenge

Developed for the group's 50th anniversary, this project involved a full rebrand across six companies. The goal was to modernize a 50-year-old brand without losing the recognition the group had built over five decades.

My rol

  • Art direction

  • Logo restyling

  • Group visual identity system

  • Brand guidelines development

  • Institutional videos

Art Director &

Senior Graphic Desginer

© 2026 - All Rights Reserved

Art Director & Senior Graphic Desginer

© 2026 - All Rights Reserved

Art Director & Senior Graphic Desginer

© 2026 - All Rights Reserved